Daily Accountability.

Double Productivity.

90-Day Sales Manager™ accelerates production of professionals in real estate, mortgage, title, insurance, and financial services through entrepreneur training.

About the Program

The recruitment, training, and retaining of talent are the most important aspects for sustainable business success. Finding the right people to join your team is challenging. But training and retaining that talent is even more difficult.

Many coaching programs claim they have high accountability. Our 90-Day Sales Manager program backs it up with daily accountability, weekly benchmarks, and monthly evaluations. We understand the challenges of most small businesses which is lack of time and resources to properly onboard new hires, and helping top producers breakthrough new ceilings of production.

We believe trained people consistently outperform untrained people. It’s not uncommon to double production within six months of certification.


  • “I’ve worked with Bruce for nearly two years. I find his approach to be very detailed and professional. Bruce has the heart of a teacher, and brings his PhD background to the sales coaching world. He is precise and on point with his sales message. He provides company leaders with reporting tools to keep everyone on the same page along with assessment on our up and coming agents. If you are seeking a strong, detailed coaching program for your new sales talent then Bruce is the guy.”

    Dan Elam
    Owner Operator at Elam Real Estate
  • “Bruce is extremely knowledgeable in the sales process. His education and professional experiences in addition to the daily, weekly, and monthly materials make this sales program top notch. Bruce was dedicated to my success; he set proper expectations; he was available when I had questions or needed help; held me accountable; and always had a great, upbeat attitude. I would recommend Bruce to anyone new to the sales world or looking to grow their entrepreneurial spirit.”

    James Plaskey
    CFP® Wealth Advisor
  • “Bruce is an amazing sales coach. He made the 90-day sales training and systems easy to implement in the real estate industry. I was able to more than double my production as a result of the program. The biggest takeaways for me following the 90 days was a consistent selling system, unique follow-up strategies, time management, and a explanation of services when following up with leads. Thank you for everything Bruce. I look forward to future trainings!”

    Tonya Adams
    Sales Rep at Reliant Properties
  • “Bruce and his program more than doubled my production. By month three I had the highest producing month in my career as a loan officer. If you are looking for training that provides high accountability with practical how-to sales strategies, then this is it. I also enjoyed practicing and speaking with other professionals in the real estate and mortgage industries.This program is a game-changer for my career, and I now have more confidence in all areas of my life.”

    Dylan Marlin
    Loan Officer at Accurate Mortgage

Training Breakdown

13-weeks of live training (3-hours per week)

Minutes of Coaching

Content-driven in sales, service, and mindset

Minutes of Training

Role play and practice with trainer and agents

Minutes of Production

Live sales calls and follow-ups with real clients

total hours

Coaching, training, production, and platform

3-hours per week
90-days of videos
mandatory sales activities

Training Outcomes

Entrepreneur training focused in sales, services, and mindset by tackling five missing gaps of salespeople

  • Explanation of Services

    People don’t buy what you do, they buy why you do it. Better explain what you do to attract business.

  • Lead Gen & Selling System

    Lead generation tied to a proven selling system for improved accountability and consistency.

  • Follow-Up System

    Follow-up system & Trigger Methodology to increase lead to close percentage.

  • Customer Experience

    Qualified referrals based on a unique customer service experience and system.

  • Entrepreneur Toolkit

    Shift in mindset to treat every aspect of the sales process with an entrepreneurial spirit.

Training Benchmarks

First week is an accelerator week to onboard into the program systems, structures, and online platform.

Program then consists of 12-weeks of production tracked over 3-months (4-weeks per month).



  • Week 1: Explanation of Services
  • Week 2: Selling System & Lead Gen
  • Week 3: Follow-Up System
  • Week 4: Customer Experience



  • Week 5: Entrepreneurial Spirit
  • Week 6: Personal Brand Presence
  • Week 7: Lead Generation Mastery
  • Week 8: Follow-Up Mastery



  • Week 9: Promoters & Multipliers
  • Week 10: Brand Leverage
  • Week 11: Course in Confidence
  • Week 12: Graduation (Test Out)


  • Real Estate

  • Mortgage Producers

  • Title Reps

  • Financial Services

  • Insurance Agents

Accountability Tools

80% submission rate required for graduation and certification

  • 90-Days of Training Videos

    5-15 minutes per day (mobile-optimized)

  • 90-Day Workbook

    Industry specific examples & exercises

  • 90-Day Sales Planner

    Day-by-day sales activities

  • 90-Day Sales App

    Lead generation & selling system in hand

  • Weekly Sales Vision Board

    Planning for success on Sunday

  • Weekly Sales Mental Mapping

    Major tasks and ideas for business growth

  • Monthly Evaluation

    Entrepreneur evaluation based on 10 categories

  • Monthly Success Tracker

    Measuring both qualitative & quantitative progress

Three Training Options

Online LIVE Training

Mic/Webcam Required
$499 per month for 3 months
  • 13-Weeks Live Training
  • 1 day/wk (3 hr.) Live Training
  • 90-Day Accountability Partner
  • 90-Day Accountability Coach
  • Monthly One-to-One Coaching
  • In-a-Box (Binded Workbook & Planner)
  • Online Platform (Unique Login)
  • Weekly Benchmarks
  • Monthly Evaluation
  • Weekly/Monthly Success Tracker
  • Real-Time Submission Tracking
  • 90-Day Accountability Structure
  • 90-Day Training Videos
  • 90-Day Workbook
  • 90-Day Industry Exercises
  • 90-Day Sales Planner
  • 90-Day MP3 Download

Materials Only

No Personal Coaching
$399 one-time payment
  • In-a-Box (Binded Workbook & Planner)
  • Online Platform (Unique Login)
  • Weekly Benchmarks
  • Monthly Evaluation
  • Weekly/Monthly Success Tracker
  • Real-Time Submission Tracking
  • 90-Day Accountability Structure
  • 90-Day Training Videos
  • 90-Day Workbook
  • 90-Day Industry Exercises
  • 90-Day Sales Planner
  • 90-Day MP3 Download
Annual Corporate Discounts
*One Year Commitment